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Tech Talk

We've designed this section to help you understand more about the products we offer. Our employees surf, sail, board, and paddle as often as they can - one - because they love to, and - two - because as we learn more about the products available to us, we can better choose what we offer to you.

As noted in our About page, we continue to evaluate and choose the best products available. We regularly attend trade shows, product clinics, and equipment demos, to insure that our product selection is the best of the best, and that our staff is the most knowledgeable in the business. ...and...WE ARE PASSIONATE ABOUT BOARDSPORTS - we are NOT just a t-shirt shop with boards as decoration!

We don't just sell boards, we choose, and literally, carry them!

Stay tuned as we continue to post more Tech Talk Video! We have also posted additional information, board reviews by shop members, how to's, and more at east of maui stand up paddleblog, not only for SUP, but for other products we sell as well!


Keeping a Weather Eye - excerpts from our complete article at east of maui stand up paddle blog.

...Keep "a weather eye" - The definition of a weather eye is: An ability to recognize quickly signs of changes in the weather. While this is a skill acquired over a lifetime, anyone new to SUP or Windsurfing especially should have a basic awareness of the weather in order to have a safe experience on the water.

  • The weather on the water can change very quickly.
  • Thunderstorms are another huge risk to anyone on water.
  • Potential Thunderhead - When these clouds turn dark or at the first rumble of thunder, it is time to get off the water.
  • WIND! She can be your friend or or enemy.
  • LAST BUT NOT LEAST: If the weather breaks bad, NEVER leave your board and try to swim home.

Pay attention to the Weather Channel, listen to a marine weather forecast, and keep an eye to the sky. Remember, you don't have to get there, you just have to get home. Go often, Have fun, Be safe!

Aloha, MB


"East of Maui rides the waves of change... By SHARON LEE TEGLER, For Capital Gazette, Jul 31, 2012.

See the write up in the Capital Newspaper and more about SUP and just one of many races we sponsored in Annapolis this summer.

WPA (World Paddle Association) SUP Surf Etiquette - from our article at East of Maui stand up paddle blog.

Know your ability and the surf break you are going to surf. Beginning SUP surfers can be a bigger danger to those in the water and to yourself if you do not know the dynamics of a SUP board and the power of the wave.

Know the restrictions where you can or cannot SUP surf as SUP surfing may not be suitable at a given break and or area. If you don't know ask a lifeguard or someone that has knowledge of the particular break.

Be conscious of others in the water both paddling out and where you are in the surf line up. A SUP board will get away from you much further than a surfboard and also drag you further going through a wave and when you fall. Give yourself twice the distance you would on a surfboard from others on both sides and behind you when paddling out and especially when you fall, be sure to plan ahead and give ample room to those paddling out.

Be respectful out in the line up particularly when you are not at your home break. If you are not a local or even are a local don't paddle around everyone to the priority position and or outside. Work your way into the line up by catching some in between waves and gain respect of others that are out in the water.

Once you are at the main peak or line up be willing to give up some waves to others and even call out set waves that may be coming. This will go far for you to catch waves and gain respect from surfers. An experienced SUP surfer can catch twice as many waves as a traditional surfer and everyone is trying to catch their fair share, so be fair and share as much as possible.

Take a break and sit on your board when you can. This will show other surfers that you are willing to pass up waves and give some waves to others.

Go out of your way to be kind and help others. In most cases you will be judged by others even before you get in the water.

Help those who don't know. If you see a beginning SUP surfer that does not know surf etiquette, inform them in a kind way about the rules and or restrictions. In the end it will benefit all of us in the water.

WEAR a LEASH! Don't try to be cool and think that you don't have to wear a leash. All it takes is one fall to wipeout someone else's day or life.If you follow these simple guidelines when you are in the water with surfers you will gain a lot of respect from others and for the sport of SUP surfing. “We set the standard today for what will happen in the future of SUP surfing”. “Keep the Vibe”

Disclaimer: We are not responsible for the views, comments, or any other information posted or linked on the above sites as they are accessible by the public. We try to review and edit when and where possible.